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Stay Connected With Patients

Build Stronger Patients Relationships with Email Marketing

Send personalized messages to your target Patients with Attitude Marketing. With our campaigns, you can promote your services and develop long-term relationships with your Patients. We’ll craft the perfect strategy to help you reach the people who matter and achieve your business goals.
Email Marketing Mobile

The Real Perspective You Can Trust

Email patients targeting

Consistently stay top of mind with patients, customers, vendors, doctors, and staff.

Use healthcare email newsletters, appointment reminders, industry news, and other types of emails to keep subscribers engaged and up-to-date about everything occurring at your facility.

Building Trust

Develop strong relationships with patients through valuable email content.

Segmentation

Use segmenting to make sure your patients are always receiving relevant information.

Increased ROI

Generate more revenue by using patients’ preferred method of communication.

Email in Healthcare

Because of shifts in patient preferences, healthcare providers have had to change their forms of communication in regards to patient updates, appointment status, prescription refills, and other notifications. Patients rarely answer the phone, and regulations do not allow for medical records or other sensitive information to be related via voicemail. So what do you do? You turn to where your patients spend a great portion of their day – checking their email.

The use of healthcare email as a form of digital marketing has grown exponentially.

The average open rate for healthcare emails is 22.43% – That’s actually one of the highest open rates among industries! This statistic shows that about 20% of your emails will be opened by your patients. So why wouldn’t you want to implement email marketing for your healthcare facility?

Email News Letter

Benefits of Healthcare Email Marketing

Increased Engagement

Healthcare emails can increase traffic to both your social profiles and your website. Patients may want to share your healthcare tips or even your latest blog post. Social shares and website traffic increase brand awareness, credibility, and more. All of this together then helps you stand out from your competitors.

More Patients

Good email content provides valuable information to users who may navigate different healthcare options. Healthcare email marketing gives these potential patients the encouragement they need to choose your facility for their medical needs. With a strong healthcare email marketing campaign, you can provide your patients with online referral forms for future patients. Since your business runs greatly on word-of-mouth referrals, you can also use email as a space for patients to leave you reviews.

Information Hub

Think of healthcare email marketing as an information hub for your patients. It’s their go-to place for all other communication, so it might as well be for your facility too. You can also utilize email marketing to share announcements, holiday office hours, and appointment reminders with patients.
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Key Tips For Healthcare Email Marketing

When it comes to healthcare marketing, especially through email, you have to remember to keep things comforting. You want to be welcoming, not cold.

Healthcare Email Marketing is Not Dead

Contrary to what some entrepreneurs may think, email marketing is very much alive and thriving. In fact, it’s a necessity. Studies show 47% of Internet users search for information about doctors or other health professionals. They wouldn’t need to search if you were sending emails straight to their inbox. Additionally, 73% of people that receive online news through email are more likely to perform a follow-up action.

What Makes Our Email Marketing Services The Best Decision

1

Email Specialists

When you work with us, a digital marketing specialist will be assigned to your account. This person is dedicated to developing your healthcare email marketing strategy and building up your campaign. Their role is to help you successfully meet your email marketing goals.

2

Industry Experience

We have a background in healthcare, just like you. We have worked with many healthcare clients – from small town doctors to large medical facilities – so we know how to communicate with your target audience. Let us handle your email marketing, so your healthcare professionals can focus on providing the best care for your patients.

3

Full Service

Email marketing is great on its own, but it can also support other aspects of your digital marketing efforts too. At Attitude Marketing, we have specialized departments in not only healthcare email marketing, but also social media, PPC, SEO, content marketing, and website design. This means that we can create great email campaigns with a cohesive approach in mind.

Click the button below and get started today!